IBM前CEO解析AI资本开支回报周期与历史规律
AI Hits Wages, USMCA Under Pressure, Colorado River Crisis | Wall Street Week
Bloomberg Audio Studios podcasts, radio news. This is Wall Street Week. I'm David Weston bringing you stories of capitalism. US Canada trade talks come to the brink. Former Canadian foreign minister Christiana Freeland tells us what is at stake. And there's been a lot of speculation about what AI will mean for jobs. Apollo's Torston Slock brings us the first study of its kind on what's actually happened since Chat GPT came on the scene.
彭博音频工作室播客、广播新闻。这是《华尔街一周》。我是大卫·韦斯顿,为您带来资本主义的故事。美加贸易谈判走到 brink(边缘)。前加拿大外交部长克里斯蒂亚·弗里兰告诉我们什么在危险之中。关于人工智能将对工作产生何种影响,一直有很多猜测。阿波罗的托尔斯滕·斯洛克为我们带来了第一项此类研究,揭示了自 ChatGPT 问世以来实际发生的情况。
Plus, it supports $1.4 trillion of US GDP and 16 million jobs. But the Colorado River is running out of water. We look at government plans to ration what's left. But we start with the hundreds of billions of dollars being raised to invest in artificial intelligence, including $500 billion in one deal done by Nvidia. Sam Palmisano served as CEO of IBM, where he was responsible for capital investment in new technologies and the need to make sure they made money for the company.
此外,它支撑着 1.4 万亿美元的美国 GDP 和 1600 万个就业岗位。但科罗拉多河的水资源正在枯竭。我们审视政府为配给剩余水资源而制定的计划。但我们从数百亿美元被筹集用于投资人工智能开始说起,其中包括英伟达(Nvidia)达成的一笔 5000 亿美元的交易。萨姆·帕尔米萨诺曾担任 IBM 的首席执行官,负责新技术的资本投资,并确保它们为公司带来利润。
So Sam, there is a lot of money being invested in AI, whether it's chips or whether it's data centers, including the Nvidia announced deal of $500 billion. Give us a perspective of a CEO of a big tech company. How do you decide how much to invest in a new technology how we would have thought about as you know I had one of these big tech companies. We would have thought about what is where do we see the future state? And you go back to Watson with the 360 because that was going to be from unit record to computation caught a computer right in my particular case it was AI Watson Jeopardy you know right so how do you jump ahead of the next generation because the in investment cycles in the R&D are going to be several several years so you have to start no different than quantum is another example of that that's true for all tech companies I'd say it's true for many companies that are relying upon any form of technology could be energy and those sorts of things as well So we would always look out in time uh and that could be from the R&D cycle it' be like a 7 to 10 years on the models 3 to five for short-term we'd call that operational investment but for the longer term things and then you and then basically you start out with goals and milestones and objectives because you don't have numbers and then as you get closer you actually build your return equations as your business model dictates.
所以萨姆,无论是芯片还是数据中心,都有大量资金投资于人工智能,包括英伟达宣布的 5000 亿美元交易。请从一家大型科技公司首席执行官的角度给我们一些视角。你如何决定在新技术上投入多少?正如你知道的,我曾在一家大型科技公司任职。我们会思考未来状态在哪里?然后回到沃森(Watson),因为那是从单元记录到计算的转变,在我的特定案例中是一台计算机,也就是 AI 沃森《危险边缘》节目,你知道吧。那么,你如何超越下一代?因为研发的投资周期将是数年之久,所以你不得不以不同的方式开始,量子计算就是另一个例子。我认为这对所有科技公司都是如此,对许多依赖任何形式的技术的公司也是如此,这些技术可能是能源等。所以我们总是放眼未来,这可能涉及研发周期,模型方面可能是 7 到 10 年,短期则是 3 到 5 年,我们称之为运营性投资,但对于更长期的事物,你基本上从目标、里程碑和目的开始,因为你没有数字,然后随着你接近目标,你实际上会根据你的商业模式构建回报方程。
So if your IRRa is 15% or 14% that would be the hurdle rate the guys would have to come over before you launched.
所以如果你的内部收益率(IRR)是 15% 或 14%,那这就是门槛率,项目必须超过这个比率才会启动。
7 to 10 years is a long time in any business.
在任何行业中,7 到 10 年都是一段很长的时间。
Yes.
是的。
But right now it seems like 7 to 10 months in AI is a long time product cycle time. Right.
但目前看来,在人工智能领域,7到10个月的产品周期已经算很长了。对吧。
Exactly. How do you how do you project out uh returns with AI that's changing so fast?
确实。面对如此快速迭代的人工智能技术,你们如何预测投资回报?
Well, the software is changing fast and the models, right? the learning models, the frontier models, that's what's changing really fast. Data centers aren't changing fast. I mean, we'll the estimates are three to five years before this stuff comes online. That's not unrealistic. Semiconductors to get it online probably seven. Nuclear at least 10. So that's the energy requirement for a lot of these things. So these things are long cycle times uh before you actually get the capacity in place.
嗯,变化快的是软件和模型,对吧?学习模型、前沿模型,这些才是真正变化飞快的部分。数据中心的变化并不快。我的意思是,业界估计这些设施需要三到五年才能上线。这并不夸张。半导体设施可能需要七年才能投产,核电站则至少需要十年。因此,许多此类项目对能源的需求很大。所以在实际产能到位之前,这些都是长周期项目。
Now I mean the challenge with this in the interim obviously is is people the large hyperscalers the big guys out there will probably uh have enough uh requirement that they'll they'll in many ways control the market I mean because they'll take the make they'll make the big bets in the short term they'll get the data centers they'll get the energy other guys that are trying to compete or or even to participate in this market are going to I think be squeezed out
现在,我的意思是,其中的挑战显然在于,那些大型超大规模云服务商(hyperscalers)——也就是市场上的巨头们——可能拥有足够大的需求,从而在许多方面掌控市场。我的意思是,因为他们会下重注,短期内就能建成数据中心、获取能源,而其他试图竞争或参与这个市场的其他公司,我认为会被挤出市场。
we have all these announcements is this money actually going going to be invested. Is it going to happen?
我们看到了这么多公告,这笔钱真的会投入吗?真的会发生吗?
Well, right now they're memorandums of understanding. Uh people claim that there's there's commitments and there's teeth in these agreements. I have not read them. I have read asked people who theoretically should know and they tend not to comment on the actual specifics. So I'm just going to leave it at that. I I can't imagine if this thing adjusts say economically. Suppose for example just adoption slows. It doesn't have to be an economic downturn.
嗯,目前它们只是谅解备忘录(MOU)。人们声称这些协议中有承诺和约束力。但我没有读过它们。我问过理论上应该知道内情的人,他们往往不对具体细节发表评论。所以我就说到这里。我无法想象如果经济环境发生变化会怎样。例如,假设采用速度放缓。这不一定是经济衰退。
Just a simple thing your adoption curve you assumed would be 7 to 8 years let's make it 10 to 12 that slows you're not going to build out the capacity as quickly that alone you know could cause I think a change in their plans and then if they're firm commitments it's one thing which I doubt as they become more variable commitments over time someone again is going to have to deal with the shortages I mean I either the bond holders I mean someone committed to put a shovel in the ground to build a data center.
仅仅是你假设的采用曲线从7到8年变成10到12年,这种放缓就会让你无法那么快地扩建产能。仅此一点,我认为就足以改变他们的计划。如果是刚性承诺,那是一回事,但我对此表示怀疑,因为随着时间的推移,承诺会变得更具可变性。届时,又得有人来处理短缺问题。我的意思是,要么债券持有人,要么那些承诺动工建设数据中心的各方。
Someone agreed to add energy capacity to support this aggressive case that we see today. At some point, if things do slow, that would have to adjust. The way things are are today, we tend to look at a company based on return on investing capital.
有人同意增加能源容量,以支持我们今天看到的这种激进情景。如果事情真的放缓,那就必须进行调整。以目前的情况来看,我们倾向于根据资本回报率来评估一家公司。
Yes.
是的。
And we compare companies depending on their return. Uh for example, I took a look and IBM is running about 10% return invested capital. Microsoft, you know, Google Alphabet is like 25%.
我们根据回报率对公司进行比较。嗯,比如,我查了一下,IBM 的投入资本回报率约为 10%。微软、你知道的,谷歌 Alphabet 则高达 25% 左右。
Correct.
没错。
Um, take the 10% number on 500 billion dollars. That's a lot of incremental income that you have to generate every year. Every year, and put that on a base of I say IBM today, 60 or 70 billion. I was 100 billion when I was there, 105, whatever. Put on that base of some level of our margins were a little higher than they are today. But put on the base that you already have a stream of several billion. you got to add an additional several billion in an annual basis.
嗯,以 10% 这个数字乘以 5000 亿美元来看。这意味着你每年必须产生大量的增量收入。每年都要如此,并将其加在 IBM 当前的基础上,我说的是 600 亿或 700 亿美元。我当时在那里时是 1000 亿,1050 亿,随便多少吧。放在那个基础上,我们的利润率当时比现在略高一些。但考虑到你已经拥有数十亿美元的现金流基础,你每年还需要额外增加数十亿美元的收入。
And I used to say that at IBM for us to grow at seven or eight% just on the top line, we'd have to be create a Fortune50 company every 14 months. Now, in enterprise computing, that's tougher. Commercial consumer in tech is probably an easier way to do that. You get a hit hot phone or whatever it happens to be. But if you're selling to banks or telos or governments, the odds of them taking up their expenditures at that rate, say you could create a Fortune50 company, it's pretty tough to do.
我以前常说,在 IBM,为了仅实现 7% 或 8% 的顶层收入增长,我们必须每 14 个月就创造一家财富 500 强公司。如今,在企业计算领域,这更难了。在科技领域的商业消费端,可能更容易实现这一点。你可能会遇到一款热门手机或其他什么产品。但如果你是在向银行、电信运营商或政府销售,他们以那种速度增加支出的可能性很低,也就是说,要创造一家财富 500 强公司,难度相当大。
If you look back in history, some of which you lived at IBM, but also going back to the industrial revolution, railways, something like that. Are there patterns with these sort of technological revolutions that we see?
如果我们回顾历史,其中有些经历你在 IBM 就有过,但也追溯到工业革命、铁路等时期。在这些技术革命中,是否存在某种模式?
Yeah, there are actually. There's a there's a scholar at Cambridge, her name is Carla Perez, and she's done a lot of work uh going back to 1771 for the industrial revolution, then the steam engine, and then you know, oil and gas, and then micro electronics and compute, and now she would probably run her sixth generation, but the pattern's the same uh over time. It starts with she calls the installation cycle uh we would call maybe the industrial I mean infrastructure buildout today.
是的,确实存在。剑桥大学有一位学者,名叫卡拉·佩雷斯(Carla Perez),她做了大量研究工作,回溯到 1771 年的工业革命,然后是蒸汽机,接着是石油和天然气,再后来是微电子和计算,而现在她可能已经研究到第六代了,但模式随时间推移是一致的。她称之为‘安装周期’,我们可能会称之为今天的工业基础设施建设中。
That's the base that that gets put in place and it takes several years to do that obviously to get it to scale. Uh and then normally what has happened over this history here is that it has corrected for multiple reasons. It could be an economic reason. It could be policy. I mean governments do things that sometimes don't always stimulate growth. So there could be multiple reasons why but in every situation it adjusted.
这是被建立起来的基础,显然需要数年时间才能实现规模化。然后,纵观这段历史,通常会发生调整,原因有多种。可能是经济原因,也可能是政策因素。我的意思是,政府采取的行动有时并不总是能刺激增长。因此,可能有多种原因导致调整,但在每种情况下,它都进行了调整。
Now her argument is that's good for capitalism because it resets the cost base and then what happens this build she calls it the deployment cycle then people build up and then it goes to maturity with big societal impact that's pattern has repeated itself since the 18th century will it repeat itself again today people argue it won't um I'd argue back in the dotcom bubble they said it won't there and as well I mean housing crisis it was never going to go down I mean as you know we've all lived these things unfortunately circumstances do change.
现在她的论点是,这对资本主义有利,因为它重置了成本基础。然后会发生什么?她称之为部署周期,人们进行建设,然后进入成熟期并产生巨大的社会影响。这种模式自18世纪以来就反复出现。今天它会再次重演吗?人们争论说不会。嗯,我想反驳的是,在互联网泡沫时期,人们也说不会。还有住房危机,它本来就不会下跌。你知道的,我们都经历过这些不幸的事情,情况确实会发生变化。
It's good for capitalism to reset the cost base. It's not necessarily good for investors who invested in that. That means somebody is taking a haircu
重置成本基础对资本主义有利。但这不一定对那些投资其中的人有利。这意味着有人要承受损失(haircut)
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