Chipotle因沙门氏菌召回墨西哥辣椒，股价一度跌9.7%

So the Pinos, uh, had been linked, uh, by public health authorities to some salmonella cases. Um, I should say, you know, right off the bat for yours and everyone's, uh, sort of peace of mind that Chipotle pulled, uh, the opinions pretty quickly. And health authorities have said that they don't have ongoing concerns about people eating at the restaurants. But I think what really stands out here and I can share more if you want, is just basically how quickly the company was able to really zero in on how pinos as, as the culprit here, did that result in positivity for the stock?

Because I'm looking here year to date down 14%, one year return down about 24%. Look like some of this information has come out very, uh, you know, slowly over the past week. It's still pretty recent. And so basically last week, we, uh, you know, we're first to report the Chipotle. They had pulled the jalapenos, uh, because of the salmonella outbreak, you know, by then, uh, you know, they had already done it a few days ago.

And public health authorities were like, yeah, we don't have ongoing concerns. But of course, like, you know, when headlines like that come out, uh, you know, people do get spooked. And when we publish that story, uh, the stock dropped as much as 9.7% that day. I mean, it's it's recovered a little bit, but, you know, sometimes this information takes a little bit, um, to, to sort of, uh, you know, spread in terms of people and health authorities feeling comfortable saying we don't have any more concerns.

Go back to the restaurant, basically. Daniela, this is a big topic, big issue, big risk for restaurants in general, chains, particularly publicly owned chains. Uh, that being food safety systems protocols. Talk to us about what Chipotle does there. Of course. So you know you might all remember that, you know, between 2015, 2018, they had a series of issues with mostly with food handling. And so really they've stepped up their game and they've invested a lot of money basically into technology that acts as almost like a digital map of their supply chain.

So basically, the company could go into this system and really look up like where every ingredient has been like, you know, where it moved from the distributor to a distribution center to the restaurant. And so, you know, what the company was able to do in this case is they heard from the state of Minnesota, like, hey, we think that something in your guacamole is making people sick. And based on the pattern of where the illnesses were happening and the restaurants that were affected, the company was able to say, like, we think that the problem is to help us in the guacamole.

And then they were able to pull them. And so, you know, it's an example of, you know, many large restaurant chains have invested in these types of systems because, you know, as we were discussing, it's just it's a big issue. You know, the second that an outbreak comes out, uh, people just get spooked and just don't go to the restaurant. And that has huge revenue and profitability implications.